Back in 2017, Tom Lee was one of the rare suit-and-tie guys on CNBC daring to talk Bitcoin favorably.

Not “Bitcoin is tulip mania” talk.

Not “blockchain, not Bitcoin” talk.

He was telling institutional investors to treat Bitcoin like gold—digital gold—and to buy it before the rest of the world caught on.

In those days, it came off less like strategy and more like a haze-fueled college debate. Fundstrat even lost clients over it.

Recall, Bitcoin was trading around $1,000 and was still largely seen as a speculative toy and/or a viper den for criminals.

Of course, Lee’s call eventually aged like fine wine…

And now, Lee’s back.

Only this time, it’s not Bitcoin he’s evangelizing—it’s Ethereum.

And he’s doing it from the chairmanship of Bitmine Immersion Technologies...

Which just bought 833,000 ETH in its first month—closing in on 1% of all ETH in existence.

The goal? Eventually accumulate 5% of the total Ethereum supply, which, at current market prices, would amount to about $20 billion.

“We’re moving 12x faster than MicroStrategy did with Bitcoin,” Lee says. “Ethereum treasuries aren’t just ETFs—they’re infrastructure.”

Let’s unpack what he means by that… and why Lee’s framework could turn Wall Street’s crypto skepticism into conviction.

Why Lee Loves Ethereum

To be sure, Lee still thinks Bitcoin’s going to $1M+.

But while Bitcoin is digital gold…

Ethereum, he says, is the banking system moving on-chain—Wall Street’s legally compliant blockchain.

Look at every major crypto headline lately: Circle’s IPO. Coinbase’s Superapp. JPMorgan integration into Coinbase. Robinhood’s tokenization efforts. Stablecoin laws.

They’re all building on Ethereum.

MicroStrategy made waves on one trick: buy Bitcoin, hold Bitcoin. ETH treasuries, Lee argues, have a MUCH wider toolset:

1. Native yield: Ethereum pays ~3% in staking rewards. On $3 billion worth of ETH, that’s income they can record on their books without ever selling or spending the original $3 billion stash.

2. Scarcity: If Bitmine locks up 5% of ETH, that’s 5% less floating supply.

3. Velocity: The rate you can add ETH per share. Microstrategy has added about 16 cents worth of BTC per day (per share) for the past four years. Bitmine is adding up to $1 in ETH. Faster stacking (in theory) means higher multiple.

4. Liquidity: Bitmine trades $1.6B a day—about as much as Uber—with only a $4B market cap. That liquidity makes raising capital cheaper and faster.

5. Demand-side integration: Owning ETH and becoming a validator means you’re plugged directly into the settlement and security layer of that growth. This means you can also offer and capture fees from additional services (oracles, sequencers, hosting, etc.). This is the difference between just owning a toll road and also running the gas stations, rest stops, and billboards along it—more ways to monetize the same traffic.

When you stack native yield, scarcity, velocity, liquidity, and the potential for demand-side integration, you end up with a set of value drivers that a plain-vanilla ETF simply doesn’t have.

The $15K–$20K Near-Term Shock

For Lee, ETH today is BTC in 2017—misunderstood, underpriced, and about to re-rate.

He sees $4,000 as the “floor return” to last December’s highs, $6,000 as fair value vs. BTC, and $7,000-15,000 as a realistic 12-18 month range if and when Wall Street wakes up.

This is because Ethereum, he argues, is the infrastructure layer for Wall Street, AI, tokenized assets, and even sovereign blockchain reserves.

If he’s right?

Bitmine’s playbook—scarcity, yield, velocity—will become part of a new template for how Wall Street values crypto assets.

The Great Re-Pricing

This has happened before.

Wall Street misses every new wave until a rule-breaker redraws the map.

In the late ’90s, analysts played it safe and priced Amazon like a brick-and-mortar retailer — calling it overvalued at $6.

Mary Meeker at Morgan Stanley reframed it as an internet platform with network effects, not just an online bookstore.

She was right, and her 1998 report helped flip Wall Street’s view.

In 2013, they saw Tesla as a niche automaker, missing the multi-trillion-dollar energy transition.

Cathie Wood at Invest insisted it should be valued as a tech and energy company, not a carmaker — a call later vindicated.

Even gold took decades after the U.S. left the gold standard to be valued as a monetary asset rather than just an industrial metal.

In the ’70s, Jim Sinclair (“Mr. Gold”) helped popularize the idea of gold as a monetary hedge.

Now with Ethereum, most of Wall Street still tries to model it like a stock with quarterly cash flows or a commodity priced only on usage fees.

Tom Lee says that misses the point entirely.

Ethereum’s value isn’t just transaction revenue—it’s strategic control over scarce, yield-bearing infrastructure that Wall Street itself is building on.

Once institutions see that, says Lee, the re-rating will be as dramatic as those earlier pivots.

The Big Shift

In Tom Lee’s ETH treasury model, the crypto story flips.

Instead of “What’s the hot narrative today?” the question becomes:

“How much of the network’s productive capacity do you control, what yield does it generate, how fast can you grow that share, and how liquid is your position?”

That’s essentially the same way Wall Street looks at pipelines, power grids, or telcos—assets that are scarce, income-producing, and expensive to replicate.

In that world, ETH is the settlement layer, Solana might be the high-speed rail, DePIN projects are the physical endpoints…

And even the much-maligned governance tokens get re-rated if they control meaningful, cash-flowing infrastructure.

The meme era doesn’t disappear—after all, this is the internet we’re talking about here…

But for many, tokens will stop looking like “Disney Bucks” and start looking like monetization layers in 21st-century digital infrastructure.